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Strategic, operational and legal implications of e-Privacy for Europe’s commercial broadcasting sector

12 March 2018 | 11:00 - 13:00

On 12 March 2018, ACT together with other national associations representing commercial broadcasters and radios as well as sales houses organise a seminar on e-Privacy.

On 10 January 2017, the Commission proposed a Regulation on Privacy and Electronic Communications which if adopted will replace the current e-Privacy Directive. Together with GDPR will establish a new privacy legal framework for electronic communications. Therefore the seminar tried to further explain functionalities and purpose of cookies, distinction between a 1st and a 3rd party cookie, overall implications for advertisers and users and what effects could privacy by default approach have on commercial broadcasters.

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The seminar brought together experts from leading commercial broadcasters and Council representatives.

Speakers

  • Virginie Dremeaux, Digital Marketing Director, CANAL+ Régie - Operations and sales
  • Dr. Stefan Hanloser, Vice President Data Protection Law, Prosiebensat1 - Legal – practical issues for broadcasters
  • Yann Padova, partner lawyer, Baker McKenzie’s - e-Privacy/GDPR interplay